Cita APA (7th ed.)

Diller, H. (2001). Vahlens grosses Marketinglexikon. Beck.

Cita Chicago (17th ed.)

Diller, Hermann. Vahlens Grosses Marketinglexikon. München: Beck, 2001.

Cita MLA (8th ed.)

Diller, Hermann. Vahlens Grosses Marketinglexikon. Beck, 2001.